$ 19.99

Lifetime access

Abdishakur Moalliam Adam

The course starts on TODAYNovember 23, 2024

Course will end on January 22, 2025

6 Weeks (4-6 hours per week)

Last update on July 28, 2024

Social Media Marketing

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Jump into the exciting world of social media marketing, where you'll learn how to use different platforms to reach out to people, create strong brands, and achieve business goals.

Somali

Self Paced

Verified certificate

ABOUT THIS COURSE

The Social Media Marketing course offers an in-depth look at the basics of social media marketing. This four-workhops program covers the different types of social media, teaches the skills needed for

What you'll learn

1. Understand the fundamental principles of social media marketing.

2. Identify the unique characteristics and business utilities of different social media platforms.

3. Develop skills in creating impactful content tailored to various digital audiences.

4. Learn to define and target your audience effectively.

5. Master the basics of organic and paid social media strategies.

6. Gain proficiency in setting up a content calendar and selecting the right platforms for your message.

7. Acquire the ability to analyze social media performance and make data-driven decisions.

Course content

Workshop 1: Introduction to Social Media Marketing

Course overview

1 lectures

Lesson 1: Introduction to Digital Marketing

1 lectures

Lesson 2: Introduction to Social Media Marketing

1 lectures

Lesson 3: Social Media Landscape Overview

1 lectures

Workshop 2: Understanding Different Social Media Platforms

Lesson 1: Facebook Overview - Part One

1 lectures

Lesson 2 - Facebook - Part Two

1 lectures

Lesson 3: Use of Instagram - Part One

1 lectures

Lesson 4 - Use of Instagram - Part Two

1 lectures

Lesson 5: Navigating LinkedIn - Part One

1 lectures

Lesson 6 - Navigating LinkedIn - Part Two

1 lectures

Lesson 7: X (Twitter) - Part One

1 lectures

Lesson 8 - How to use X - Part Two

1 lectures

Lesson 9 - Practical: How to create Facebook business Page

1 lectures

Lesson 10 - Part Two: How to create Facebook Business Page

1 lectures

Workshop 3: Content Creation For Social Media

Lesson 1: Content Creation Concept

1 lectures

Lesson 2: Different Types of Content

1 lectures

Lesson 3: Defining your Target Audience

1 lectures

Lesson 4: Understanding Your Customer’s Journey

1 lectures

Lesson 5: Developing a Content Calendar

1 lectures

Workshop 4: Social Media Advertising and Analytics

Lesson 1: Organic VS Paid Social Media Marketing

1 lectures

Lesson 2: Setting Up Your First Social Media Ad Campaign

1 lectures

Lesson 3: Understanding Social Media Analytics

1 lectures

Lesson 4: Key Social Media Metrics Explained

1 lectures

Lesson 5: Reporting and Communicating Your Findings

1 lectures

Lesson 6: Reporting Part 2

1 lectures

Workshop 5: Social Media Ads

Lesson 1: Introduction To Social Media Ads

1 lectures

Lesson 2: Meta Ads Tools

1 lectures

Lesson 3: Ads Manager Vocabs

1 lectures

Practical 1: Business Suit

1 lectures

Practical 2: Business Suit

1 lectures

Practical 3: Ads Manager Payments

1 lectures

Practical 4: Ads Objectives

1 lectures

Practical 5: Campaign and Ad Set

1 lectures

Practical 6: Ad Set 1

1 lectures

Practical 7: Ad Set 2

1 lectures

Practical 8: Ad level 1

1 lectures

Practical 9: Followers Ads

1 lectures

Practical 10: How to select Media

1 lectures

Practical 11: How to Promote Existing Post

1 lectures

Practical 12: How to Analysis Ads Performance

1 lectures

Lesson 16: Conclusion To Ads Tools

1 lectures

Capstone project

Course Project Explanation

1 lectures

Build brand social media presence

1 lectures

Instructors

Abdishakur Moalliam Adam

169 Learners

1 Course